5 Levels of Reputation Management

If you’re wondering where to start with reputation management, the five-stages below provide an overview of how organisations choose to work with us.



Level one - Assessing Impact: measure how a specific issue, campaign, communication or operational activity has affected your reputation.

Level two - Targeting Insight and Action: gain competitive advantage around a specific service, product or operational area.

Level three - Improving Reputation Quality or Strength: understand and enable improvement around one specific aspect of reputation.

Level four - Overall Competitive Advantage: design an overall business strategy around improving reputation.

Level five - Better Business: maintain dynamic management information to constantly monitor and improve reputation across all aspects of an organisation’s operations and communications.