November 2012

The Multi-lingual Web

The Web of Babel - Chinese to Eclipse English

As part of a current project to analyse global reputation for a business sector, we came across this rather wonderful infographic.

It simply and elegantly shows the dramatic growth of the Chinese language online and how it will soon become the dominant online language.

It also highlights how the web has become a vast and ever-growing repository for the world's news, opinions and beliefs.  A powerful tool for tracking reputation.

(Source: Smartling)